PEO Insights
We recognise the value in not just focusing on paid marketing. We provide key metrics across paid, earned, and owned channels, with our best-in-class ‘rules of thumb’ benchmarks, to make sure you are taking a holistic approach.
![](https://cdn.prod.website-files.com/66687e561e601346e9a2dab4/66687e561e601346e9a2db4a_Tick%20Laine.png)
Traffic mix and rules of thumb
![](https://cdn.prod.website-files.com/66687e561e601346e9a2dab4/66687e561e601346e9a2db4a_Tick%20Laine.png)
Engagement rate trends
![](https://cdn.prod.website-files.com/66687e561e601346e9a2dab4/66687e561e601346e9a2db4a_Tick%20Laine.png)
Average Conversion value trends
![](https://cdn.prod.website-files.com/66687e561e601346e9a2dab4/66687e561e601346e9a2db4a_Tick%20Laine.png)
Visit-based CVR trends